2014上海珠寶玉石首飾暨收藏品品藝術(shù)展覽會(huì)
Shanghai Jewelry Chow&Collections,Arts Show 2014
時(shí)間:2014年12月26-29日
地點(diǎn):上海世博展覽館(上海浦東新區(qū)國(guó)展路1099號(hào))
主辦單位
Sponsors
山東省珠寶玉石首飾行業(yè)協(xié)會(huì)
北京環(huán)球智展會(huì)展服務(wù)有限公司
江蘇工商聯(lián)金銀珠寶業(yè)商會(huì)
Shandong Association of Jewel & Jade Industry
Beijing Huanqiu Zhizhan Exhibition Co., Ltd
Jiangsu Federation of Industry and Commerce of Gold, Silver Jewelry Industry Association
協(xié)辦單位
Co-organizers
亞洲珠寶聯(lián)合會(huì)
深圳市黃金珠寶首飾行業(yè)協(xié)會(huì)
中華全國(guó)工商業(yè)聯(lián)合會(huì)金銀珠寶業(yè)商會(huì)
廣東省金銀首飾商會(huì)
Asian Federation of Jewelry (LJDA)
Shenzhen Industry Association of Gold, Silver Jewelry
The All-China Federation of Industry and Commerce of Gold, Silver Jewelry Industry Association
Guangdong Gold and Silver Jewelry Association
承辦單位
Organizer
北京環(huán)球智展會(huì)展服務(wù)有限公司
Beijing Huanqiu Zhizhan Exhibition Co., Ltd
全球珠寶行業(yè)發(fā)展最迅猛的中國(guó)
The Flourishing Chinese Jewelry Industry
(資料來(lái)源:北京和君咨詢有限公司報(bào)告。)
隨著經(jīng)濟(jì)快速發(fā)展,中國(guó)已經(jīng)成為全球經(jīng)濟(jì)發(fā)展速度最快的國(guó)家之一。在全球經(jīng)濟(jì)危機(jī)的背景下,中國(guó)的奢侈品消費(fèi)增長(zhǎng)穩(wěn)居世界最前列。2013年,我國(guó)珠寶市場(chǎng)總體上好于2012年。國(guó)家統(tǒng)計(jì)局統(tǒng)計(jì),全國(guó)限額以上企業(yè)(單位)中,金銀珠寶銷售額為2959億元,同比增長(zhǎng)25.8%。商務(wù)部監(jiān)測(cè)的3000家重點(diǎn)零售企業(yè),金銀珠寶銷售同比增長(zhǎng)22.3%。
With China’s rapid economic growth, it has become one of the most fast-growing countries in the world. The total increase of the luxury consumption of China is ranked among the top of the world in the context of global financial crisis. Overall, China’s jewelry market in 2013 is better than the year of 2012. According to the data from The State Statistics Bureau, the total sale of gold and silver jewelry in 2013 was RMB 295.9 billion, which has increased by 25.8% comparing to the result of 2012. According to the analysis of 3000 major retailers given by the Commerce Department, the total sale of gold and silver jewelry rose by 22.3%.
我國(guó)目前珠寶消費(fèi)已進(jìn)入了高速增長(zhǎng)期,珠寶首飾行業(yè)年銷售總額連續(xù)多年高速增長(zhǎng)。資料統(tǒng)計(jì),我國(guó)一線城市人群對(duì)珠寶的消費(fèi)數(shù)額急劇攀升,海外品牌的平均購(gòu)買價(jià)格相對(duì)較高,達(dá)到21,654元,本土品牌平均購(gòu)買價(jià)格為11,985元,包括上海在內(nèi)的各大一線城市,珠寶市場(chǎng)正在逐漸擴(kuò)大,消費(fèi)市場(chǎng)吞吐能力正在不斷加強(qiáng)。
As the domestic consummation of Jewelry has entered into a fast-growing period recently, the gross sales of jewelry industry has grown rapidly for years. According to statistics, the jewelry expense of citizens in first-tier cities is soaring. The average purchase price on oversea brands is comparatively high, reaching RMB 21,654, while RMB11,985 on domestic brands. The jewelry market of all first-tier cities, Shanghai included, is expanding; meanwhile, the throughout of consummation is enhancing.
國(guó)際貿(mào)易壁壘的取消,上海市場(chǎng)經(jīng)濟(jì)、現(xiàn)代服務(wù)、金融商圈日漸成型,珠寶首飾市場(chǎng)投資、貿(mào)易的平臺(tái)慢慢最終形成,加之上海市民整體超高的消費(fèi)水平與之相契合,上海市是國(guó)內(nèi)首屈一指的大都會(huì),成為舉辦國(guó)際珠寶展覽會(huì)的首選城市,也是國(guó)際珠寶品牌進(jìn)駐大中華市場(chǎng)的理想據(jù)點(diǎn)。
Because of the international trade barriers has canceled, Shanghai’s market economy, modern service, financial business circle is forming, jewelry market investment, formation of the trade platform slowly in the end. Shanghai residents as a whole is ultra-high consumption level corresponds with it. Shanghai is the leading domestic metropolis, it become the first city of hosting international jeweler show, also that is great market choice for international brands.
拓展華東市場(chǎng)——環(huán)球智展上海珠寶展
Expand Market in East China—Shanghai Jewelry Show of Global Zhizhan
上海世博展覽館是一座功能齊全的高規(guī)格、現(xiàn)代化、國(guó)際性會(huì)展場(chǎng)地。10萬(wàn)平米室內(nèi)、外展覽面積布局合理,功能齊全,相關(guān)空間自由組合,十分便于參觀,為亞洲最大無(wú)柱展覽空間。是相關(guān)展覽、活動(dòng)、儀式的優(yōu)選場(chǎng)地。
Shanghai World Expo Exhibition and Convention Center is a fully functional high standard, modern, international conference and exhibition venues. 100000 square meters of indoor and outdoor exhibition area and layout is reasonable. The function is comprehensive. Its the preferred site for related exhibitions, activities, ceremonies.
2014上海珠寶玉石首飾展暨收藏品藝術(shù)展覽會(huì)將于2014年12月26日至29日在上海世博展覽館盛大舉行,此次展會(huì)是專為來(lái)自國(guó)內(nèi)外高級(jí)珠寶制造商、上海境內(nèi)及江浙滬周邊城市的高端消費(fèi)群、珠寶收藏家及高級(jí)珠寶零售商共同而設(shè)的國(guó)際盛會(huì)。為期四天的智展上海珠寶展是您拓展華東地區(qū)高端珠寶市場(chǎng)的最佳平臺(tái),請(qǐng)即參與,勿失良機(jī)!
Shanghai Jewelry Show & Collections, Arts Show 2014 will have a grand opening ceremony in Shanghai World Expo Exhibition and Convention Center on December 26-29th ,2014. The international show is specially held for senior jewelry manufacturers, and high-end consumers, jewelry collectors, senior jewelry retailers of Shanghai and surrounding cities. The 4 days’ Shanghai Jewelry Show will be the best trade platform of top jewelry market in East China for you! Please seize the valuable business opportunities!
展望2014 五大亮點(diǎn)——拓展華東市場(chǎng)首選平臺(tái)
Looking into the Five Highlights of 2014:The First Choice for East China’s Expansion.
(1)特邀國(guó)家級(jí)珠寶鑒定師現(xiàn)場(chǎng)免費(fèi)咨詢鑒定。
(1) Specially-invited national jewelry gemologist offers service of free consultation and identification on-site.
(2)展會(huì)規(guī)模——增長(zhǎng)迅速客戶回頭率高:展位總數(shù)將達(dá)500個(gè),面積60000平方米;匯集斯里蘭卡彩色寶石、巴西碧璽、臺(tái)灣精品翡翠、香港精美首飾鑲嵌、新疆和田玉、南紅等眾多珠寶展品,為廣大市民提供一站式購(gòu)物貿(mào)易展示平臺(tái)。
(2) Fair Scale: Rapid-growth and high rate of clients’ second glance: The total number of booth will reach 500 and the fair area 60,000 square meter;
For offering the public a one-stop platform to shop, trade and display, numerous jewelry gather together in the fair, such as Sri Lanka colored stone, Brazil tourmaline, Taiwan quality jade, Hong Kong fine jewelry, Xinjiang Hetian jade and Nanhong Agate, etc.
(3)展會(huì)推廣——強(qiáng)大陣容,強(qiáng)勢(shì)宣傳推廣:與國(guó)內(nèi)外各大網(wǎng)站、雜志、報(bào)刊等專業(yè)媒體鼎力協(xié)作進(jìn)行推廣,大眾媒體、戶外廣告、車體廣告、地鐵廣告、電子屏幕及展訊等各種方式的立體宣傳,提升展會(huì)品牌形象和影響力。
(3) Fair Promotion: Grand Team, Powerful Advertisement. To upgrade the brand image and influence, the organizer popularizes the fair together with professional media as web portals domestic and overseas, magazine and paper and also adopt the three dimensional promotion such as mass media, outdoor advertisement, metro, electronic screen advertising and Spreadtrum, etc.
(4)制作各種有針對(duì)性的宣傳資料并結(jié)合各行業(yè)協(xié)會(huì)、商會(huì)等全面擴(kuò)大專業(yè)觀眾的邀請(qǐng)面,邀請(qǐng)各大銀行高端客戶、各高端會(huì)所會(huì)員、各高爾夫聯(lián)合會(huì)會(huì)員、豪車俱樂(lè)部等參與活動(dòng)。
(4) To enlarge the invitation of special visitors, the organizer makes kinds of pointed advertising material together with industry association and business council, and also invites high-end clients of all banks, members of high-end private clubs, golf federation and luxury car clubs.
(5)本屆展覽市民可通過(guò)本次展會(huì)官網(wǎng)、微信微博提前預(yù)登記,現(xiàn)場(chǎng)前1000名參觀觀眾會(huì)有水晶飾品贈(zèng)送。
(5) In the fair, visitors can do pre-registration in advance on official website, wechat and weibo; the top 1000 visitors will receive crystal as a present.
周詳?shù)牧Ⅲw宣傳——確保您的參展價(jià)值
Offering Perfect Three-dimensional Promotion to Guarantee Your Participation.
1、報(bào)紙:主流報(bào)紙—— 新民晚報(bào)、新聞晨報(bào)、新聞晚報(bào)、文匯報(bào)、東方早報(bào)等整版廣告和新聞稿投放,組委會(huì)展會(huì)現(xiàn)場(chǎng)統(tǒng)一派發(fā)報(bào)紙給各參展商,讓參展商實(shí)實(shí)在在看到展會(huì)的宣傳推廣;
1. Newspaper: Mainstream Newspaper: Putting full-page advertisement and news in Xinmin Evening News, Morning Post, Shanghai Evening Post, Wen Hui Bao, Dongfang Daily, the organizer distribute those newspapers to exhibitors on-site to show the exact promotion of fair.
2、電視臺(tái):東方衛(wèi)視、新聞綜合頻道、記實(shí)頻道、電視劇頻道、廣播電視臺(tái)等展會(huì)現(xiàn)場(chǎng)新聞?dòng)浾卟稍L報(bào)道或直播;
2. TV: Press Interview on-site or live-broadcast by Dragon TV, CCTV-1, Documentary TV, CCTV-8 and Cable TV, etc.
3、高端媒體:針對(duì)華東市場(chǎng)、江浙一帶及上海地區(qū)城市高端消費(fèi)群體(中產(chǎn)階層、金領(lǐng)白領(lǐng)、商務(wù)人士、銀行VIP會(huì)員、保險(xiǎn)公司VIP會(huì)員,上海頂級(jí)會(huì)所會(huì)員、時(shí)尚消費(fèi)場(chǎng)所會(huì)員)直郵和直投,確保到會(huì)參觀觀眾質(zhì)量。
3. High-end Media: To ensure the visitor’s quality, the fair committee directly mails or delivers invitation letter to high-end consumers in East China, Jiangsu and Zhejiang provinces and Shanghai surrounding area, such as middle class, gold-collar, white collar, business man, VIP of banks, VIP of insurance company, members of top-level clubs in Shanghai and fashion consuming places, etc.
4、客服部:
4. Consumer Service Department:
⑴積累了10年行業(yè)專業(yè)采購(gòu)商和觀眾數(shù)據(jù)庫(kù)60萬(wàn)條信息,每個(gè)月10萬(wàn)份的入場(chǎng)卷派發(fā)到國(guó)內(nèi)各大珠寶城、珠寶批發(fā)市場(chǎng)和交易中心邀請(qǐng)采購(gòu)和參觀;
(1) Professional purchasers accumulated in 10 years and 600,000 items in visitors’ database; delivering exhibitor and visitor pass to jewelry markets, wholesale market and trading center for purchasing and visiting.
⑵對(duì)全國(guó)集群地和每個(gè)地區(qū)的采購(gòu)商和觀眾進(jìn)行一對(duì)一的電話、郵寄、傳真等形式邀請(qǐng),每個(gè)月群發(fā)短信100萬(wàn)條,群發(fā)郵件100萬(wàn)條;
(2)Through telephone, mail, fax and other ways to invite purchasers and visitors in jewelry clusters and every regions domestic one by one; Mass texting and emailing 1 million messages every month.
⑶國(guó)內(nèi)外重要展會(huì)(香港、深圳、上海、北京珠寶展)設(shè)置展位派發(fā)邀請(qǐng)函、門票宣傳推廣;
(3)Setting booth in famous exhibitions domestic and overseas (Jewelry fair in Hong Kong, Shenzhen, Shanghai and Beijing) and delivering invitation letter and ticket for promoting and advertising.
(4)行業(yè)內(nèi)主要雜志和網(wǎng)站推廣;高檔小區(qū)和別墅報(bào)箱、奶箱門票的一對(duì)一的投放
(4) Main Magazines in industry and website promotion; delivering promotion materials to top-level communities and villas.
展品概覽
Exhibits Profile
鉆石、珍珠及寶石Diamonds,fine pearls and precious stones
鉆石首飾 Diamond jewellery 珍珠首飾Pearl jewellery
翡翠首飾 Jadeite jewellery 古董首飾Antique jewellery
寶石首飾 Gemset jewellery 翡翠玉石Jade and Jadeite
瑪瑙首飾 Agate jewelry 水晶飾品Crystal jewelry
古董及藝術(shù)品 Antiques and works of Art
藝術(shù)品 works of Art 雕塑品Sculpture
紀(jì)念章Commemorative Medal 古玩Antique
琥珀 Amber 歐式古典家具The classical European style furniture
如何抵達(dá)上海世博展覽館
Get to Sweecc
上海世博展覽館位于世博軸西側(cè),緊鄰中華藝術(shù)宮、世博中心以及梅塞德斯-奔馳文化中心。她連接南浦大橋、盧浦大橋、打浦路隧道、西藏南路隧道等過(guò)江要道,坐擁周邊數(shù)十條公交線路,軌道交通7、8號(hào)線(耀華路站)、8號(hào)線(中華藝術(shù)宮站3號(hào)口)可直達(dá)展館。
Shanghai World EXPO Exhibition & Convention Center (SWEECC) is located in the center of the Shanghai World EXPO area, at the wast of the river mall, and very near to Huangpu River. It is close to the China Art Museum, the EXPO Center, the Mercedes-Benz Arena and several Five-Star Hotels. SWEECC is easily accessible by metro and bus lines. It is connected with over-river thoroughfares such as Nanpu Bridge, Lupu Bridge, Dapu Road Tunnel, Shangnan Road and Yaohua Road. The through metro line 7 and line 8 that starts at Yaohua Rd. Station
有關(guān)參展詳情,請(qǐng)聯(lián)絡(luò):
北京環(huán)球智展有限公司
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